PAY WHAT YOU DECIDE - What is it? And Why?
The mission of CoJourn is to:
counter the increased disconnection we’ve experienced in our fast-paced technology-driven society and
provide a tool accessible to all to help with follow through on a single life direction for one year
A "Pay-What-You-Decide" Model
To ensure CoJourn remains accessible while still allowing us to afford to keep working on this and to sustain the costs of maintaining the tools, we've adopted a Pay What You Decide model for pricing. Our sliding scale “pay-what-you-decide” fee simultaneously allows you to try our CoJourn without requiring you to pay a set fee. So there's no risk in getting started!
Once you give it a try, you can decide the value based on your experience, and offer a contribution (if you choose to – there is no obligation to pay anything if you are not able, or did not find value in the experience).
This model comes from the world of theater – and is a more inclusive pricing model that also encourages people to take a risk and try something new.
You can read more about Pay What You Decide here: http://www.culturehive.co.uk/resources/pay-what-you-decide-a-toolkit/